Last week, the French brand, Sézane, revelead some sneak peeks of its new denim collection on Instagram and the results were incredible. This strategy raised interest with a slew of insider post showing campaign images to fabric swatches.
The denim collection was launched yesterday and most of the pieces are already sold out proving that this strategy gained the attention of the fashion-addicted. The collection includes seven different silhouettes ranging from mom jeans to skinny shapes uo to /0’s inspired versions.
French girls went crazy for this collection, what are you waiting? They will not wait for so long!
#Peace.Love.Sézane
