Online company, Amazon, has partnered up with with renowned fashion bloggers in their new campaign. The campaign entitled Say Something Nice has produced a video of fashionistas discussing times in their lives when they’ve felt judged for their body.
Fashion is an industry with a reputation for being cut throat when it comes to image. The video will be shown via its social channels and is aimed encourage people to embrace the experimentation and art of fashion.
Fashion designer Hana Tajim said:
“Let’s make fashion and social media a place where you can experiment without fear of judgement”.
The international fashion names included those such as Susie Bubble, Camille Charriere, Clementine Desseaux, Masha Sedgwick, Samar Seraqui de Buttafoco, Freddie Harrel and Gala Gonzalez.