BradleyCLT – The Cost | Music Video

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BradleyCLT – The Cost | Music Video


Introducing up and coming East Coast rapper and songwriter BradleyCLT with his brand new single “The Cost“, accompanied by a gripping visual, which serves as a reminder of how much you have to sacrifice in order to win sometimes. “The Cost” is taken from his latest EP titled What’s Love, which was released last year to rave reviews and critical acclaim.


Premiered via Respect Magazine, the visuals follow Bradley as he reminisces on how far he has come from his hood days with a creativity and realness, that is often missing from most of mainstream hip hop music in 2019. He waxes lyrical about how much he has sacrificed to get to this point in his career, and how he is going to get his no matter “the cost”.


Following his new video for “The Cost”, which leaves viewers with a cliffhanger, BradleyCLT is set to release his sophomore project later this year, with more visuals in the pipeline. Keep tabs on the Queens-born and Atlanta-raised rapper on Instagram here, and in the meantime, watch the video for “The Cost” below.




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