It was earlier this month that Chanel announced plans to enter the world of e-commerce, by launching an online shop later on in the year. And today it was announced that the Parisian fashion house has partnered with luxury online one-stop shop Net-A-Porter to launch its first fine jewellery collection. The collection, entitled Coco Crush compromises five rings and one cuff, crafted from 18 karat white and yellow gold, and will be available online from April 15 through to May 6. The news comes just days after Net-A-Porter announced their merger with Italian label Yoox.
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