Netflix loves stand up specials. They’re cheap, easy to make and comfortably consumable late night viewing for almost every demographic. The streaming giant has now added one of the biggest names in comedy.
Jerry Seinfeld has signed a $100 million deal that not only includes the production of two stand up specials, but the entirety of his show Comedians In Cars Getting Coffee – past and future episodes – will now move to Netflix. The fifty nine episodes that currently exist will move – no word on when, yet – with an additional twenty four ordered for the future.
To add to all of that, Seinfeld will also help develop scripted and unscripted shows for Netflix. He added:
“When I first started thinking about Comedians in Cars Getting Coffee, the entire Netflix business model consisted of mailing out DVDs in envelopes. I love that we are now joining together, both at very different points.
I am also very excited to be working with Ted Sarandos at Netflix, a guy and a place that not only have the same enthusiasm for the art of stand-up comedy as I do, but the most amazing technology platform to deliver it in a way that has never existed before. I am really quite charged up to be moving there”.
This is another coup for Netflix, who have been hoarding stand up talent for years, including big specials for Dave Chappelle and Chris Rock in the pipeline, while other streaming services seem to be sitting on their hands when it comes to the stand up market.
Seinfeld the show will remain on Hulu in the US and Amazon Prime in the UK for now, but who knows what the future holds when the deals for that eventually expire?