Kate Moss and Naomi Campbell are once again the faces of Fashion Targets Breast Cancer – 20 years since the campaign was created and also, when they were originally cast.
The cause was started up by fashion designer, Ralph Lauren, who had lost a dear friend to the illness. Wanting to use his influence to raise money for research, the aim of the campaign is to encourage British shoppers to buy items from the exclusive range of hand picked items from high street stores. This includes the likes of Topshop, Debenhams and Marks and Spencers, with the minimum donation from each garment being at least 30%.
Moss’ sentiments about the shoot include, “It’s great to be returning to support Fashion Targets Breast Cancer on this very special anniversary year“. Campbell felt equally pleased about returning to this charitable cause, stating, “With 2016’s campaign, I’m honoured to stand with people across the UK, united in our belief that, together, we will win this fight“.
Previous names to come in support and front the campaign include Kylie Minogue, Sienna Miller and Twiggy.
To view the 2016 range, click here.