Loss For England Is Ratings Win For ITV | TV News
England’s disaster became ITV’s bonanza. Far beneath the horror of Brexit, Englands sudden, if not expected due to their performance, exit from Euro 2016 netted ITV its biggest UK TV audience for almost two years. The match was watched by 15.2 million viewers on Monday night where they saw Iceland defeat them 2-1 is what is widely considered to be England’s most disgraceful defate since losing to the USA in 1950.
Viewing peaked at 16.9 in the closing minutes of the match as fans hoped desperately for an equaliser but it was not meant to be. At least we have the women’s team, they have a far better track record.
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