After three years of silence, Brooklyn-based noise-pop duo Sleigh Bells are back. Alexis Krauss and Derek Edward Miller took over Zane Lowe’s Beats 1 on Apple Music to premiere a new single from their yet-untitled fourth studio album.
Nothing has changed – their sonic wall made up of magnetic guitar riff is still there – but the track fails to convince: as a matter of fact, after their first two stellar albums, the M.I.A. proteges seem to have lost their spark, and this “Rule Number One” just confirms this impression. The track follows the pattern established with their 2013 album Bitter Rivals of throwing an awful lot of elements into the song without going anywhere, and even trying to winkle at pop music with an incredibly corny chorus which sounds nothing like them.
We still hope for them to go back to the amazing blending of melody and noise of their first masterpiece Treats, but Sleigh Bells lost it apparently.