The soccer field is not the only place where Cristiano Ronaldo boasts his abilities.
After opening CR7 – a luxury hotel in his hometown Funchal in the Azores Islands – the Real Madrid soccer player designed a men’s denim collection, which will be available in June.
The collection is being produced and distributed by Uniti Fashion, a manufacturing company based in South Africa. The main goal of the collection is to show who Cristiano is off the field and to tell a story about his work ethic and discipline.
“I don’t take myself too seriously, but I take what I do very seriously. So when I had the opportunity to launch my own denim line, I didn’t want it to be like any other line on the market” Ronaldo said.
The men’s denim collection is made from three types of fabric that either include stretch or are washed down to allow full movement and is priced from $69 to $179.
If you shop from the US, the line will be launched on cr7.com, while globally the distribution will be provided in partnership with Zalando, Zalora, Myntra and Namshi.
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