The Italian brand Ray-Ban has just launched a new campaign to promote the Blaze Collection. The campaign for the line is very pop and lively. The most innovative aspect of the advertising campaign are definitely the animated images. The lights and glitters effects are very fun and creative. The campaign is signed by the photographer Oli Macavoy.
The collection revisits different iconic Ray-Ban models: Clubmaster, Shooter and Round, but it also offers new models as the debut feminine cat-eye frame for the ladies. The innovative design of the sunglasses and the use of a super-fine metal make the line very modern and comfortable.
This eyeglass line is suitable for both everyday life and more elegant occasions. And why not show your new ray-bean on the beach?! you’ll be sfor ure the most trendy.
The collections is available on the Ray-Ban’s official site. for $170-195 USD
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