It’s not uncommon for Korean acts to try to break into the American market but it is a bit of a rarity to see American artists try to do the opposite. If you’ve seen headlines about a non-Korean group trying to make it big in the Korean music scene recently, it’s probably all-American group, EXP EDITION.
Members Frankie, Šime, Hunter and Koki are neither Korean nor fluent in the language, but that hasn’t stopped them from moving from New York to South Korea to officially start their K-pop careers.
After long preparation and a lot of effort, the group unveiled their first teaser for their new release, “Feel Like This”, on April 13. Surprisingly, the boys aren’t at all phased by their lack of fluency in the language and have gone ahead with Korean lyrics.
Previously, another non-Korean artist, Chad Future, attempted to break into the market as well, complete with songs featuring popular K-pop group members. But like Chad Future’s failed attempt, EXP EDITION’s is also receiving criticism from Korean and international fans alike. Uh oh.
You can check out their introduction video here if you’re interested.
#Peace.Love.EXPEdition
