Clare Waight is the first female designer to hold the creative designer title within the Givenchy fashion house and the first look at her creations have been released through ads shot by Steven Meisel. Waight previously worked at Chloé, a brand known for feminine designs. Their clothes are free spirited and summery. Much different from the style exhibited in the most recent Givenchy ad campaig.
Both male and female models are shown within the ads which portrays the inclusion of menswear in the collection that will be showcased in Paris in October. For the first time, both genders will be a part of the show. The campaign, Transformation Seduction, definitely strays from the frills, lace and pastel shades found at Chloé.
#Peace.Love.Givenchy
