“Love” is the first track to be taken from the forthcoming album of Lana Del Rey, due out later this year. Lana says, “I made my first 4 albums for me, but this one is for my fans”. The album is a body of work created by Lana and her longtime producer and collaborator, Rick Nowels. Producers Benny Blanco and Emile Haynie also helped shape the track.
“Love” is bold and foreboding, chiming like the toll of a subterranean bell. Then the vocals come in, melancholy washing over you. As they soar, you realise there is real passion bubbling underneath. Still waters run deep. Like the more lateral sense of the word, things are orchestrated and grand. Real air of tragedy, like illustrating real life never working out.
The video, directed by Rich Lee, features that toll of the bell which, it turns out, comes the devastating hand of her bassist. Much of it rousing and inspiring, but what sets it apart are the very dreamy, indeed impossible, visuals. A subverted world where reaching, literally, the stars is only a tiptoe away. Cars floating to the sun as if the tractor beam of a flying saucer.