UK-based e-tailer Boohoo.com has announced a collaboration with US personality Paris Hilton on a 70-piece Boohoo x Paris Hilton collection, which aims to “recreate Hilton’s favourite trends and fashion moments since the turn of the new millennium”.
Due to launch globally on June 20, the totally-2000’s clothing line features a very affordable range of swimwear and ready-to-wear clothing — including of course a chihuahua tracksuit and a silver party dress — with Beverly Hills-inspired prints and Hilton’s most famous mottos, such as the iconic “That’s Hot“.
Following the announcement of the partnership, co-CEO Carol Kane declared: “Paris is everything the Boohoo girl is and we can’t wait to have her on board with us for the summer”.
The 37-year-old bride-to-be socialite, who has just hinted her return to reality TV 15 years after being shot to fame alongside Nicole Richie on TV show The Simple Life, told Cosmopolitan: “I have always loved being a trendsetter, creating my own style. I really just went all-out with this collection and it totally represents me”.
Well, thanks to Paris, our summer promises to be even hotter than expected.
Cheers to my new @Boohoo Collection! 🍸An ode to the ultimate 2000’s OG 👑 Loves it 😍 #ParisHiltonXBoohoo pic.twitter.com/UaTRnBWzTE
— Paris Hilton (@ParisHilton) June 11, 2018
My new #ThatsHot tracksuit is everything! 💖 Loves it! 😉 #ParisHiltonXBoohoo pic.twitter.com/OGW0zLkQ7E
— Paris Hilton (@ParisHilton) June 11, 2018
Ready for Summer in my sexy gold #ParisHiltonXBoohoo gold swimwear collection! 🔥 pic.twitter.com/FmfRDobko1
— Paris Hilton (@ParisHilton) June 12, 2018
Beyond excited to announce my new clothing collection with @Boohoo launching globally on June 20th! 🔥 #ParisHiltonXBoohoo 👑 pic.twitter.com/nDoFZg53l4
— Paris Hilton (@ParisHilton) June 11, 2018
#Peace.Love.Paris