Daily Paper have just dropped of a new editorial for their latest Spring/Summer 2019 collection. The collection has been shot by Elizabeth Wirija in the foreground of an office setting to highlight the differences of power between big companies and to bring power back to the younger entrepreneurs.
The editorial is inspired by Africa mastering the 4th industrial revolution and how to survive, and success in a digital age. The collection is composed of relaxed pieces with playful and colorful details. The Amsterdam-based lifestyle & streetwear imprint bring a formal office vibe to their street-ready clothing with Daily Paper’s logos.
In the accompanying press release, discussing the direction of the editorial, Daily Paper say, “As our world seemed more politically engaged last season it was impossible not to react to that. We recruited our community in the hope to unite like minds to explore and protect ourselves from the uncertainty of what was/is to come.”
“Within our DP community we discovered the importance we place on a global community, on relevance, on achievement, equality, privacy, and on freedom. We encouraged self-education and explored how we could protect ourselves and our freedom with the power of privacy in a time where we question if it even still exists.”
“That is exactly where our conversation has gone this season, as a response to stories of data manipulation and mass surveillance we look at our own influence and the role of private sector companies in this space.”
You can check the pictures of the collection below. All the pieces are available now on Daily Paper’s website but also in the brand’s Amsterdam stores and other select retailers.