Georgia May Jagger has followed in the footsteps of fellow model and good friend Cara Delevingne as the face of Mulberry, as she stars in the new ad campaign for their Spring/Summer collection. Photographed by Inez and Vinoodh in a country house which features fashion shoot paraphernalia, the campaign aims to capture the ‘sheer joy of an English country garden on a summer’s day’, and the images show Georgia posing in various ‘sixties bohemian chic meets rock-star cool’ inspired outfits, including a white lacy mini-dress. The brand new Delphie bag is also featured, which is unique in that it can be flipped to reveal a new colour and leather option on the other side.
Georgia said about the campaign, which you can preview below, “I’ve known Mulberry for years, it’s such an iconic British brand – I love the new Delphie for Spring Summer 2015, I think it’s fantastic how it can flip from day to night – so versatile! The campaign shoot was so much fun, I loved working with Inez and Vinoodh, and throwing petals everywhere! It was snowing outside but we had a very cosy set inside the house. Stephen Galloway, an old friend of mine, was there and we got to dance together like we always do”.