Very Exclusive a new shopping site helmed by My-Wardrobe founder Sarah Curran and operated by Shop Direct, who also run Very.co.uk, is now live. Very Exclusive is unique in that it aims to make coveted luxury pieces more affordable for normal women by allowing them to pay for their purchases over three months, interest-free, as well as offering an account with a representative APR of 18.9 percent.
It stocks 100 fashion labels including Carven, PPQ, J Brand, Karen Millen and Reiss, as well as 45 beauty brands including Bliss, ByTerry, Chantecaille, Miller Harris, REN and Stila. Well known Fashion photographer Rankin was enlisted to shoot the campaign images for the launch, and said: “It’s clear to see Very Exclusive have found a gap in the market, providing access to a range of designers and products that fit in with the modern woman’s way of living”.
Sarah Curran about the website launch, said: “VeryExclusive.co.uk enables you to be savvy with your fashion wallet spreading your basket over three months – ideal for the new season when you want to update your wardrobe, or simply because you can’t wait until pay day. The site is everything that I believe in, everything I believe that fashion should be: it’s fun, exciting and accessible to all”. You can browse the new website here.