James Bay an English singer-songwriter that debuted in 2014 with his massive hit “Hold Back The River“, which has been certified platinum and forms part of his first studio album titled Chaos and the Calm. The album had many numerous positive critics and went a number one in the UK.
He is set to drop his new album titled Electric Light that includes the first single “Wild Love“, “Pink Lemonade” and recently single “Us“. The album will be released on May 18.
The “Let It Go” singer plays the piano in an empty room through the video. It also features a diverse cast of all shapes and shades, with one person looking into a bathroom mirror, another in a party, one reclines in the grass next to sprinklers, one eating at a diner, another daydreams in church etc. In the end, the cast are united for the camera with the title “Us” with the words “he,” “you,” “them,” “him” and her” crossed out.
He said in an interview: “Gigs can be the greatest proof that positivity and strength comes from us all sticking together. I wrote this song to explore unity and inclusion. Looking through the lens of my own personal relationships, this song turned out to be a particularly important moment on the album for me”.
Watch the music video below: