Joy Crookes unveils the music video for “Power”, the single is taken from her debut EP titled Influence and produced by Tev’n.
The video has a powerful visual imagery that fits the current political and social climate perfectly; addressing an important theme worldwide. Joy’s mother, grandmother and formidable force of female friends appear in the video, which is a DIY-directed offering.
Speaking about “Power”, the artist said: “it is a song about the misuse of power. I felt like it was important to speak on this issue especially considering our current social climate. The misuse of power is something we’re all aware of, especially at this time. This song is dedicated to those who feel powerless” .
Joy recently celebrated her EP release at a very special, sold-out headline gig at Corsica Studios in July, featuring support from Kyan and Sunken. Watch the “Power” video below.